Brochure of the state of the art laboratory which includes the tests like PCR, Plasma separators, (FFP), Biopsies has been established for its promotion and further sending to other labs, hospitals of the city to provide them special kind of test facilities, specially the medical cases.
OUT DOOR ADVERTISEMENT
Regular
Cable network advertisement in the northern area of Lahore is running.
Hoarding Flex Skins/banners for the big billboards.
Road Banners often display showing upcoming activities and facilities available in hospital.
Newspaper Advertisement.
Pamphlets/brochures distribution through newspaper and other sources.
Hospital Clender-2006 indicating the facilities in all the departments is also under process.
CONTINUOUS UPGRADING OF DONOR’S DATABASE AND FOLLOW-UP
Regular
Marketing department is continuously upgrading and increasing donor’s database, on last Zakat Campaign 15,450 letters were sent to different donors sectors.